EXE not 'Running'

[Slarty Bartfast]

I am just starting to play with installing software via Win2k GPO and have a
bit to learn.
I use 3rd party software Caphyon Advanced Installer to repackage EXE files
into MSI.
The GPO plants the MSI file into the correct directory on user's computers
OK, but there it ends. I need the EXE file to actually be 'executed'.
Am I missing something very simple here?

We use eTrust virus software that requires manual driver updates from time
to time. Instead of my going around to each computer, it would be nice to
get this working.

 

[Slarty Bartfast]

I'm wondering if I need to create a script like the one below in addition to
the MSI file.....?

To install a package using the command line

1.. Open Command Prompt.
2.. From the command window, type msiexec /i [package|product_code] and
then press ENTER.
Where:

package is the name of the Windows Installer package file.

product_code is the globally unique identifier (GUID) of the Windows
Installer package.