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HP is “region coding” new printers, making imported cartridges incompatible with the devices.
The cartridges have a chip coded with the region, which is read by software in the printers. A mismatch means the printer won’t work. For example, a British user who buys a printer in the US can’t use British cartridges or vice versa.
HP says the move is a means to avoid currency fluctuations. “Price volatility can be confusing for customers, as they don’t know what to expect each time they go to the store. By introducing a regional approach we can offer greater certainty.”
However, country coding is a trick borrowed from the entertainment industry, which uses it on DVDs to stop grey imports … where people buy consumables at a cheaper price in other countries.
Users will still be able to use refilled cartridges according to HP, as long as they match the printer’s region. But there will be a delay in getting these to market.
“We need to get enough cartridges, find ways to refill them and make sure inks are compatible. This takes time, so we may not see compatible refills for a year or so,” said Keith Moss, chairman of UK Cartridge Remanufactures’ Association.
The four regions are … Western Europe, Eastern Europe, the Americas and the Far East. People who move between countries can contact HP to arrange for the printer to be reset to the new region.
www.hp.com/uk
I can no longer recommend anybody buys a HP printer … unless it is “chip” free.
Mucks.
The cartridges have a chip coded with the region, which is read by software in the printers. A mismatch means the printer won’t work. For example, a British user who buys a printer in the US can’t use British cartridges or vice versa.
HP says the move is a means to avoid currency fluctuations. “Price volatility can be confusing for customers, as they don’t know what to expect each time they go to the store. By introducing a regional approach we can offer greater certainty.”
However, country coding is a trick borrowed from the entertainment industry, which uses it on DVDs to stop grey imports … where people buy consumables at a cheaper price in other countries.
Users will still be able to use refilled cartridges according to HP, as long as they match the printer’s region. But there will be a delay in getting these to market.
“We need to get enough cartridges, find ways to refill them and make sure inks are compatible. This takes time, so we may not see compatible refills for a year or so,” said Keith Moss, chairman of UK Cartridge Remanufactures’ Association.
The four regions are … Western Europe, Eastern Europe, the Americas and the Far East. People who move between countries can contact HP to arrange for the printer to be reset to the new region.
www.hp.com/uk
I can no longer recommend anybody buys a HP printer … unless it is “chip” free.
Mucks.
