what is the correct quote and who made it? I know 50% of my advertising works
and 50% does not, but I don't know which 50% it is

It's the 50% that makes money.

--
JoAnn Paules
MVP Microsoft [Publisher]

~~~~~
How to ask a question
http://support.microsoft.com/KB/555375


"mike" <(E-Mail Removed)> wrote in message
news:538E3522-5FDC-460A-8F3C-(E-Mail Removed)...
> what is the correct quote and who made it? I know 50% of my advertising
> works
> and 50% does not, but I don't know which 50% it is

And just *how* do you know that 50% of your advertising works?

--
Enjoy,

Tony Jollans
Microsoft Word MVP

"mike" <(E-Mail Removed)> wrote in message
news:538E3522-5FDC-460A-8F3C-(E-Mail Removed)...
> what is the correct quote and who made it? I know 50% of my advertising
> works
> and 50% does not, but I don't know which 50% it is

Because 50% of it doesn't and that MUST mean that 50% does. ;-)

--
JoAnn Paules
MVP Microsoft [Publisher]

~~~~~
How to ask a question
http://support.microsoft.com/KB/555375


"Tony Jollans" <My forename at my surname dot com> wrote in message
news:(E-Mail Removed)...
> And just *how* do you know that 50% of your advertising works?
>
> --
> Enjoy,
>
> Tony Jollans
> Microsoft Word MVP
>
> "mike" <(E-Mail Removed)> wrote in message
> news:538E3522-5FDC-460A-8F3C-(E-Mail Removed)...
>> what is the correct quote and who made it? I know 50% of my advertising
>> works
>> and 50% does not, but I don't know which 50% it is
>
>